{"id":20302,"date":"2018-02-13T13:48:35","date_gmt":"2018-02-13T12:48:35","guid":{"rendered":"https:\/\/mobile-event-app.com\/uses\/tradeshows-and-exhibitions\/"},"modified":"2018-10-25T13:42:36","modified_gmt":"2018-10-25T11:42:36","slug":"tradeshows-and-exhibitions","status":"publish","type":"page","link":"https:\/\/mobile-event-app.com\/en\/uses\/tradeshows-and-exhibitions\/","title":{"rendered":"Tradeshows and Exhibitions"},"content":{"rendered":"[spb_row element_name=”Vorteile” wrap_type=”standard-width” row_bg_type=”color” color_row_height=”content-height” bg_type=”cover” parallax_image_height=”content-height” parallax_image_movement=”fixed” parallax_image_speed=”standard” bg_video_loop=”yes” parallax_video_height=”window-height” row_top_style=”none” row_bottom_style=”none” parallax_video_overlay=”none” row_overlay_opacity=”0″ remove_element_spacing=”no” row_col_spacing=”0″ row_col_pos=”default” row_col_equal_heights=”no” row_expanding=”no” row_animation=”none” row_animation_delay=”0″ minimize_row=”no” simplified_controls=”no” custom_css_percentage=”no” custom_css=”margin-top: 0px;margin-bottom: 0px;padding-bottom: 60px;” border_styling_global=”default” width=”1\/1″ el_position=”first last”] [spb_column col_sm=”12″ col_animation=”none” col_animation_delay=”0″ col_bg_type=”cover” col_parallax_image_movement=”fixed” col_parallax_image_speed=”0.5″ col_padding=”0″ col_vertical_offset=”0″ col_horizontal_offset=”0″ col_custom_zindex=”0″ simplified_controls=”yes” custom_css_percentage=”no” padding_vertical=”400″ padding_horizontal=”0″ margin_vertical=”0″ custom_css=”margin-top: 0px;margin-bottom: 0px;” border_styling_global=”default” width=”1\/1″ el_position=”first last”] [spb_text_block animation=”none” animation_delay=”0″ simplified_controls=”yes” custom_css_percentage=”no” padding_vertical=”0″ padding_horizontal=”0″ margin_vertical=”0″ custom_css=”margin-top: 0px;margin-bottom: 0px;” border_size=”0″ border_styling_global=”default” width=”1\/1″ el_position=”first last”]\n

The Advantages of the App for Exhibitions at a Glance<\/h2>\n[\/spb_text_block] [spb_icon_box box_type=”vertical” box_icon_type=”icon” icon=”sf-icon-success” animate_svg=”no” target=”_self” animation=”none” animation_delay=”0″ icon_color=”#009df1″ animated_box_style=”coloured” animated_box_rounded=”yes” width=”1\/2″ el_position=”first”]\n

Present your exhibitors and sponsors using the app. Your event participants can find them by using the app and make contact with them.<\/p>\n[\/spb_icon_box] [spb_icon_box box_type=”vertical” box_icon_type=”icon” icon=”sf-icon-success” animate_svg=”no” target=”_self” animation=”none” animation_delay=”0″ icon_color=”#009df1″ animated_box_style=”coloured” animated_box_rounded=”yes” width=”1\/2″ el_position=”last”]\n

Use the Points of Interest feature to depict layouts for halls and booths. The interactive floor plan will guide participants to the right booth with just a click.<\/p>\n[\/spb_icon_box] [spb_icon_box box_type=”vertical” box_icon_type=”icon” icon=”sf-icon-success” animate_svg=”no” target=”_self” animation=”none” animation_delay=”0″ icon_color=”#009df1″ animated_box_style=”coloured” animated_box_rounded=”yes” width=”1\/2″ el_position=”first”]\n

Contribute to your exhibitors\u2019 sales processes and their success at your tradeshow using the Lead Acquisition add-on feature.<\/p>\n[\/spb_icon_box] [spb_icon_box box_type=”vertical” box_icon_type=”icon” icon=”sf-icon-success” animate_svg=”no” target=”_self” animation=”none” animation_delay=”0″ icon_color=”#009df1″ animated_box_style=”coloured” animated_box_rounded=”yes” width=”1\/2″ el_position=”last”]\n

Use the app to communicate directly between the exhibitors and participants, as well as with you as event organizer.<\/p>\n[\/spb_icon_box] [spb_icon_box box_type=”vertical” box_icon_type=”icon” icon=”sf-icon-success” animate_svg=”no” target=”_self” animation=”none” animation_delay=”0″ icon_color=”#009df1″ animated_box_style=”coloured” animated_box_rounded=”yes” width=”1\/2″ el_position=”first”]\n

As event organizer, you can manage a tradeshow or exhibition as a single event or use the Mobile Event App for several, simultaneous events.<\/p>\n[\/spb_icon_box] [spb_icon_box box_type=”vertical” box_icon_type=”icon” icon=”sf-icon-success” animate_svg=”no” target=”_self” animation=”none” animation_delay=”0″ icon_color=”#009df1″ animated_box_style=”coloured” animated_box_rounded=”yes” width=”1\/2″ el_position=”last”]\n

Give participants the ability to exchange options using the Wall of Ideas and share their impressions of the tradeshow.<\/p>\n[\/spb_icon_box] [spb_icon_box box_type=”vertical” box_icon_type=”icon” icon=”sf-icon-success” animate_svg=”no” target=”_self” animation=”none” animation_delay=”0″ icon_color=”#009df1″ animated_box_style=”coloured” animated_box_rounded=”yes” width=”1\/2″ el_position=”first”]\n

Keep your app users informed about current news and brief notifications using push messages.<\/p>\n[\/spb_icon_box] [spb_icon_box box_type=”vertical” box_icon_type=”icon” icon=”sf-icon-success” animate_svg=”no” target=”_self” animation=”none” animation_delay=”0″ icon_color=”#009df1″ animated_box_style=”coloured” animated_box_rounded=”yes” width=”1\/2″ el_position=”last”]\n

Use surveys to get direct feedback from the participants and exhibitors.<\/p>\n[\/spb_icon_box] [\/spb_column] [\/spb_row] [spb_row element_name=”Funktionen” wrap_type=”full-width-contained” row_bg_type=”color” row_bg_color=”#f7f8fa” color_row_height=”content-height” bg_type=”cover” parallax_image_height=”content-height” parallax_image_movement=”fixed” parallax_image_speed=”standard” bg_video_loop=”yes” parallax_video_height=”window-height” row_top_style=”none” row_bottom_style=”none” parallax_video_overlay=”none” row_overlay_opacity=”0″ remove_element_spacing=”no” row_col_spacing=”0″ row_col_pos=”default” row_col_equal_heights=”no” row_expanding=”no” row_animation=”none” row_animation_delay=”0″ minimize_row=”no” simplified_controls=”no” custom_css_percentage=”no” custom_css=”margin-top: 0px;margin-bottom: 0px;padding-top: 60px;padding-bottom: 60px;” border_styling_global=”default” width=”1\/1″ el_position=”first last”] [spb_column col_sm=”12″ padding_horizontal=”0″ width=”1\/1″ el_position=”first last”] [spb_text_block animation=”none” animation_delay=”0″ simplified_controls=”yes” custom_css_percentage=”no” padding_vertical=”0″ padding_horizontal=”0″ margin_vertical=”0″ custom_css=”margin-top: 0px;margin-bottom: 0px;” border_size=”0″ border_styling_global=”default” width=”1\/1″ el_position=”first last”]\n

Popular Features for Events<\/h2>\n[\/spb_text_block] [spb_icon_box_grid columns=”3″ colour_style=”dark” width=”1\/1″ el_position=”first last”]\n[spb_icon_box_grid_element title=”Exhibitors” target=”” link=”https:\/\/mobile-event-app.com\/en\/list-of-features\/#Marketing_Partners” icon=”svg-icon-picker-item outline-svg shopping-outline_tag-content”][\/spb_icon_box_grid_element][spb_icon_box_grid_element title=”Sponsors” target=”” link=”https:\/\/mobile-event-app.com\/en\/list-of-features\/#Marketing_Partners” icon=”svg-icon-picker-item outline-svg business-outline_handout”][\/spb_icon_box_grid_element][spb_icon_box_grid_element title=”Points of Interest” target=”” link=”https:\/\/mobile-event-app.com\/en\/list-of-features\/#Event_App_Features” icon=”svg-icon-picker-item outline-svg location-outline_map-pin”][\/spb_icon_box_grid_element][spb_icon_box_grid_element title=”Chatting” target=”” link=”https:\/\/mobile-event-app.com\/en\/list-of-features\/#Connect_Participants” icon=”svg-icon-picker-item outline-svg education-outline_language”][\/spb_icon_box_grid_element][spb_icon_box_grid_element title=”Lead Scanner” target=”” link=”https:\/\/mobile-event-app.com\/en\/list-of-features\/#Event_App_Features” icon=”svg-icon-picker-item outline-svg shopping-outline_cart”][\/spb_icon_box_grid_element][spb_icon_box_grid_element title=”Documents & Files” target=”” link=”https:\/\/mobile-event-app.com\/en\/list-of-features\/#Share_Content” icon=”svg-icon-picker-item outline-svg files-outline_single-copy-04″][\/spb_icon_box_grid_element]\n[\/spb_icon_box_grid] [spb_blank_spacer height=”50px” width=”1\/1″ el_position=”first last”] [spb_button button_text=”Complete Feature List” button_size=”standard” button_colour=”accent” button_type=”standard” rounded=”yes” button_dropshadow=”no” button_link=”https:\/\/mobile-event-app.com\/en\/list-of-features\/” button_target=”_self” align=”center” animation=”none” animation_delay=”0″ width=”1\/1″ el_position=”first last”] [\/spb_column] [\/spb_row] [spb_row element_name=”Row” wrap_type=”full-width-contained” row_bg_type=”color” color_row_height=”content-height” bg_type=”cover” parallax_image_height=”content-height” parallax_image_movement=”fixed” parallax_image_speed=”standard” bg_video_loop=”yes” parallax_video_height=”window-height” row_top_style=”none” row_bottom_style=”none” parallax_video_overlay=”none” row_overlay_opacity=”0″ remove_element_spacing=”no” row_col_spacing=”0″ row_col_pos=”default” row_col_equal_heights=”no” row_expanding=”no” row_animation=”none” row_animation_delay=”0″ minimize_row=”yes” simplified_controls=”no” custom_css_percentage=”no” padding_vertical=”0″ padding_horizontal=”0″ margin_vertical=”0″ custom_css=”margin-top: 0px;margin-bottom: 0px;padding-top: 50px;padding-bottom: 50px;” border_size=”0″ border_styling_global=”default” width=”1\/1″ el_position=”first last”] [spb_column col_animation=”none” col_animation_delay=”0″ col_bg_type=”cover” col_parallax_image_movement=”fixed” col_parallax_image_speed=”0.5″ col_padding=”0″ col_vertical_offset=”0″ col_horizontal_offset=”0″ col_custom_zindex=”0″ col_sm=”6″ simplified_controls=”yes” custom_css_percentage=”no” padding_vertical=”400″ padding_horizontal=”0″ margin_vertical=”0″ custom_css=”margin-top: 0px;margin-bottom: 0px;” border_size=”0″ border_styling_global=”default” width=”1\/2″ el_position=”first”] [spb_image image=”21988″ image_size=”full” frame=”noframe” caption_pos=”hover” remove_rounded=”yes” fullwidth=”no” overflow_mode=”none” link_target=”_self” lightbox=”no” intro_animation=”none” animation_delay=”200″ width=”1\/1″ el_position=”first last”][\/spb_image] [spb_counter subject=”Exhibitors” from=”0″ to=”839″ speed=”2000″ refresh=”25″ commas=”true” textstyle=”h3″ width=”1\/3″ el_position=”first”] [spb_counter subject=”Page Impressions” from=”0″ to=”104678″ speed=”2000″ refresh=”25″ commas=”true” textstyle=”h3″ width=”1\/3″] [spb_counter subject=”News” from=”0″ to=”23″ speed=”2000″ refresh=”25″ commas=”true” textstyle=”h3″ width=”1\/3″ el_position=”last”] [\/spb_column] [spb_column col_sm=”6″ padding_horizontal=”0″ width=”1\/2″ el_position=”last”] [spb_text_block animation=”none” animation_delay=”0″ simplified_controls=”yes” custom_css_percentage=”no” padding_vertical=”0″ padding_horizontal=”0″ margin_vertical=”0″ custom_css=”margin-top: 0px;margin-bottom: 0px;” border_size=”0″ border_styling_global=”default” width=”1\/1″ el_position=”first last”]\n

Use Case: Internationale Zuliefererb\u00f6rse (IZB)<\/strong><\/h2>\n

This year, IZB, the leading European trade fair for the automotive supplier industry, relied on the Mobile Event App as its digital companion. The exhibition, which takes place every two years, focuses on the latest trends and technologies for products, manufacturing and processes within the industry. With more than 820 exhibitors from over 30 countries, the IZB 2018 attracted more than 50,000 visitors to Wolfsburg.<\/p>\n

The MEA was the first point of contact for visitors of the fair, as information on all exhibitors were collected in the app, users could filter by product groups or find their way on the provided maps – print material was no longer mandatory.<\/p>\n

The integrated gateway provided a reliable synchronisation process between the IZB website and the Mobile Event App, which ensured that exhibitor details only had to be changed at one point at a time and integrated seamlessly into the end product. By activating guest access, it was possible to avoid creating an account and maintaining profile data: Every participant of the trade fair had access to the content offered by Wolfsburg AG.<\/p>\n

The MEA also served as an information channel by publishing news and sending push messages intensively before, during and after the event. The Mobile Event App thus also contributed to the digital encounter with the trade fair and exhibitors. A final survey completed the modular package of plazz AG.<\/p>\n[\/spb_text_block] [\/spb_column] [\/spb_row] [spb_row element_name=”Einsatzgebiete” wrap_type=”full-width-contained” row_bg_type=”color” row_bg_color=”#ffffff” color_row_height=”content-height” bg_type=”cover” parallax_image_height=”content-height” parallax_image_movement=”fixed” parallax_image_speed=”standard” bg_video_loop=”yes” parallax_video_height=”window-height” row_top_style=”none” row_bottom_style=”none” parallax_video_overlay=”none” row_overlay_opacity=”0″ remove_element_spacing=”no” row_col_spacing=”0″ row_col_pos=”default” row_col_equal_heights=”no” row_expanding=”no” row_animation=”none” row_animation_delay=”0″ minimize_row=”no” simplified_controls=”yes” custom_css_percentage=”no” custom_css=”margin-top: 0px;margin-bottom: 0px;” border_styling_global=”default” width=”1\/1″ el_position=”first last”] [spb_column col_sm=”12″ padding_horizontal=”0″ width=”1\/1″ el_position=”first last”] [spb_text_block animation=”none” animation_delay=”0″ simplified_controls=”yes” custom_css_percentage=”no” padding_vertical=”0″ padding_horizontal=”0″ margin_vertical=”0″ custom_css=”margin-top: 0px;margin-bottom: 0px;” border_size=”0″ border_styling_global=”default” width=”1\/1″ el_position=”first last”]\n

Additional\u00a0Areas of Use<\/h2>\n[\/spb_text_block] [spb_image image=”17926″ image_size=”full” frame=”noframe” caption=”Corporate Events” caption_pos=”hover” remove_rounded=”yes” fullwidth=”no” overflow_mode=”none” image_link=”https:\/\/mobile-event-app.com\/en\/uses\/companies\/” link_target=”_self” lightbox=”no” intro_animation=”none” animation_delay=”200″ width=”1\/4″ el_position=”first”][\/spb_image] [spb_image image=”17924″ image_size=”full” frame=”noframe” caption=”Conferences, meetings and seminars” caption_pos=”hover” remove_rounded=”yes” fullwidth=”no” overflow_mode=”none” image_link=”https:\/\/mobile-event-app.com\/en\/uses\/conferences-and-meetings\/” link_target=”_self” lightbox=”no” intro_animation=”none” animation_delay=”200″ width=”1\/4″][\/spb_image] [spb_image image=”17925″ image_size=”full” frame=”noframe” caption=”Business clubs, associations and parties” caption_pos=”hover” remove_rounded=”yes” fullwidth=”no” overflow_mode=”none” image_link=”https:\/\/mobile-event-app.com\/en\/uses\/business-clubs\/” link_target=”_self” lightbox=”no” intro_animation=”none” animation_delay=”200″ width=”1\/4″][\/spb_image] [spb_image image=”17927″ image_size=”full” frame=”noframe” caption=”Sport events and team communication” caption_pos=”hover” remove_rounded=”yes” fullwidth=”no” overflow_mode=”none” image_link=”https:\/\/mobile-event-app.com\/en\/uses\/sports-teams\/” link_target=”_self” lightbox=”no” intro_animation=”none” animation_delay=”200″ width=”1\/4″ el_position=”last”][\/spb_image] [\/spb_column] [\/spb_row]\n","protected":false},"excerpt":{"rendered":"

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